Product traceability has become an increasingly important issue for companies in the mining industry. Consumer demand, ranging from Socially Responsible Investment firms buying our stock to the individual buying a piece of jewelry, seeks assurance that the products they are buying come from responsible, conflict-free mining activities.

On the one hand, new regulations like the Dodd-Frank law in the United States require reporting on product sourcing from the Democratic Republic of the Congo and the adjoining countries.

On the other hand, consumers are increasingly aware of sourcing issues and are more empowered than ever to make buying choices armed with this information.